Chief Marketing Officer (m/f/d)

Berlin location

Using cutting edge methods of digitization and standardization to provide high quality health care and the best service experience around – that’s the winning strategy of this Berlin based startup. After a very successful Series A financing round and rapid growth, they now want to secure their place as the most trusted player in the healthcare market by leveling up marketing communication and building a strong consumer brand.
They are now searching for a visionary Chief Marketing Officer (m/w/d) to help them fulfill this vision.

This is your role in the company:

  • Definition of the marketing strategy and its implementation across the entire company, supported by the Head of Growth and the Founders
  • You will play an important role in defining and building the consumer brand across multiple treatment verticals in the UK market and soon internationally
  • It will be up to you to both build up and lead an outstanding marketing team (including freelancers)
  • Management of the growth and optimization of performance channels and partnerships as well as testing and developing new ones mostly based on PR & content
  • You will have full control over marketing budgets, own marketing targets and take strategic initiatives
  • Use of the existing market and user understanding as a basis for appropriate future decisions
  • Together with the patient care, products and operations team, you will work to achieve the best possible patient experience and performance

Requirements

  • You can shine with relevant experience in digital and offline marketing and provide at least 5 years of experience in leading marketing teams
  • Previous experience in digital, fast-paced businesses and extensive experience in managing direct-to-consumer marketing budgets while being responsible for millions in revenue and budget
  • Building category-defining consumer brands is nothing new for you
  • In-depth knowledge of data analytical methods as well as user and market research
  • Skilled in and comprehension of all common digital scale-up marketing channels, with an excellent understanding of several of them
  • Your english skills are excellent, speaking German is a plus but not necessary
  • Naturally your personality is entrepreneurial and results-driven, you are not only highly analytical but also hands-on and creative
  • Your communication and leadership style is cooperative and you know how to inspire others
  • You are ready to and passionate about improving healthcare together with a highly motivated team of visionaries

Benefits:

  • Work in a small, family-like and international team
  • Be part of building a great service with a professional emphasis on numbers and growth
  • Coffee & tea, fruits, pancakes, amazing office in the city centre, cool team events

Are you interested in getting to know more about the opportunity? Please send us an email to:
Ann Katrin Weidner (aw@talent-tree.de)